Trendspotting...

"Techie" Polybinder in gun-metal grey

We scan the globe to bring you the latest, greatest ideas in presentation and packaging and we love to share. Each month we will highlight a new product, material or design that caught our attention so odds are it will wow your customer.

At CES 2010 (the Consumer Electronics Show held in Vegas in January - the world's biggest tech show) 3 D led the way (hmm I wonder if James Cameron's Avatar was an influence) in both TV's and Blu-Ray players. Why is 3D so hot? We all love to feel like we're there even if it is "just a movie".

As much as technology has advanced you can't beat a real, tactile experience. So go ahead and show your clients that groovy on-line program or PowerPoint^TM presentation but make sure you back it up with a memorable leave behind experience. Like this high tech feeling binder to your left.

Featured in gun metal grey it oozes "cutting edge" with the see through cover and imprinted funky logo design. Whether you go with this show stopper presentation piece or want us to help you custom design something that's uniquely you - we're here to help. For more info click here and drop us a line via e-mail to get further info..

Knowing is Everything

You've got a big pitch, odds are you're not the only one. Before you present, you need to figure out your competition, who else has your prospect invited in to tell their story? Once you know who they are make a list.

Your Competition

Get a piece of paper and write down the name of each of your competitors down the side. At the top write strength and weakness. Capture your competitors' strengths and weaknesses.

Your Business

Now do the same as in number 1 above but for yourself. Write down your strengths and weakness. Things you really excel at and things you need to improve on.

Review and Act

Think like your prospect. Perception is reality. Review your competitors and consider what your prospect thinks about each of these competitors. Consider how your prospect perceives you. How can you shore up your weaknesses? And mission critical, how you can reposition your competitors strengths as a weakness?

Equipped with this information you are ready to solidify your position. Lead with your strengths, close with your strengths, make the competition irrelevant and let them know why you're the best man or woman for the job.

"Clear" overlay vinyl binder in pure white.

The Challenge: You’ve got a tight deadline, the trade show is two weeks away and you need show stopping material ASAP. Should you throw in the towel? Not when ebimage is on the job..

Just ask Orla Johnston of SOCS Retail Solutions Inc.

Orla's Story: I have a client that had a trade show looming and a need for new material. A show stopping design and buying Canadian was mission critical for both of us. I called ebimage and explained my dilemma: A trade show in two weeks and a need for 250 presentation pieces – and they delivered. Larry was very helpful. He was amazing managing the project details and actually got me the product ahead of schedule. We think of ebimage as a trusted partner, someone we can count on that really delivers. I impressed my client and most importantly, my client impressed at the trade show.

If you have a story about ebimage you'd like to share and would like to feature your business in this section of our monthly newsletter, contact ebimage and detail how they were was able to help you and your business.